New Business Development Manager
We're on the hunt for an experienced BD specialist to join our newly created New BD team as a manager, working within our Manufacturing and Transport, Logistics & Infrastructure sectors.
With a new firmwide growth strategy launched, and our marketing & BD strategy signed off by the Board, this a great time to join the business.
What's the team and role about?
Our New Business Development team identifies opportunities to win new work from pipelines of clients, prospects and targets in agreed sectors and markets.
As a manager in the team you'll manage a handful of BD pipelines, working closely with the sector leader and partners to embed our sector go-to-market strategy, grow and broaden relationships with our clients, and build new relationships with our defined prospect list.
What will you actually be doing?
Working alongside colleagues in the New BD team and across the wider Marketing & BD Group, you will:
- support a sector leader to embed sectors as our primary route to market, championing a sales-driven culture, and sharing knowledge internally so that all relevant stakeholders know what's happening in the sector and buy in to the objectives that are set
- build relationships and work closely with colleagues in the US and Lex Mundi network, to develop cross-border opportunities and ensure that we're thinking as a global firm to present our full capabilities to the market
- coach and support Client Partners on BD efforts with their nominated clients, prospects and targets in the BD pipeline
- work with the Marketing Planning & Campaigns, and Brand & Communications team to develop BD and marketing materials to support our BD efforts, whether standard brochures, credentials or capability statements, and
- collaborate with Client Partners and client teams to attend meetings with clients and prospects as appropriate, and represent the firm externally at relevant conferences and events.
You'll also be supporting our flagship marketing campaigns and ensuring we follow up on the opportunities generated; promoting Microsoft Dynamics and Introhive as part of our CRM toolkit; supporting the Bids & Tenders team on pitches to clients & prospects in your BD pipeline; working closely with our Data, Content & Insights team on the learnings from our client listening programmes are used to improve our BD and CRM efforts, and in particular that any specific client feedback is acted on; helping to onboard new clients in our priority sectors, and setting the foundations for the best possible client experience. And if that weren't enough ... you'll collaborate with our Knowledge Management, Know-How and Information Services teams to present clients in your BD pipeline with the full suite of our value-added capabilities in training, insights, innovation, legal technology, DEI and ESG; you'll also support our business groups and teams with legal directory submissions, using our approved boilerplate copy and structured approach to make the process as smooth and easy as possible.
Why should you be excited about the role?
- The M&BD strategy we've defined follows a really thorough review and has been signed off by the Board, so you know that we're serious and committed about what we're doing.
- You'll spend lots of time in and amongst a group of partners who are hungry and all focused on the same part of the market, so there'll be lots of energy, conversations and knowledge sharing between everyone.
- Working alongside the New BD team will be our Marketing Planning & Campaigns team. While you manage the BD pipeline, they'll manage the marketing plan, and you'll form a tight team working alongside the sector / market leaders.
- We've just finished a large-scale qualitative and quantitative research project. So we know exactly what the market thinks of us and have plenty of insight to help you formulate approaches to the target decision makers, whether that's GCs, FDs, HR directors, IT directors or others.
- We've got some great flagship marketing campaigns in the offing, so there'll be lots of activity happening that will support your granular BD efforts and help get us in the room with the right people.
- We're doing a lot more with our colleagues in the US, so there'll definitely be opportunities to collaborate on cross-border projects and international growth plans.
Who's this role right for?
To be successful in this role you'll need as a minimum:
- Experience in building relationships with people in different roles and levels of seniority across a business.
- Experience of working alongside senior people, coaching and influencing them on how to approach business development.
- The ability to immerse yourself in a particular market, so that you understand the trends, issues and opportunities it presents.
- Experience of business development in B2B or professional services.
For further information and to apply for the role please follow this link CareerZone - New Business Development Manager (0838)